It’s a common misconception that, for corporates, forecasting is a relatively straightforward task that is handled by the finance department. As our Q4 survey of CFOs in Hong Kong and Singapore shows
Petrina is an experienced marketing professional with an international exposure, having worked in various markets throughout Asia Pacific.
Petrina has 12 years’ experience in event management and marketing strategy. She is specialised in running lifestyle, beauty, and luxury projects, such as Chaumet, Louis Vuitton, Bulgari, Shiseido and other high-end brands. She was previously employed at the DFS, an LVMH company.
She is a graduate in Management (Marketing) from UMIST in the UK and holds a Masters in Human Resource Development from University of Manchester.
Petrina is fluent in both English and Chinese.